DACH Entry Decision Sprint | Movers+Leaders Copy

The problem we solve

What you can expert

Who it’s for

CEOs and founders of European B2B tech companies
Leadership teams preparing a structured entry into DACH

Why now

Without an early, structured decision, companies face slow traction, long sales cycles, diluted focus, and expensive course corrections after budget, hires, or partners are already committed.

What we decide

• Does DACH make sense now, or not yet?
• Where do we start and where do we deliberately not play?
• What role can we enter with credibility?

The format
‍
• Decision sprint in 14 days
• Market readiness audit
• 2 executive workshops à 90 minutes (+ 60-min Decision Alignment)
• One clear decision

Program overview

DACH Market Readiness Audit

• Assessment of commercial, structural, and strategic readiness for DACH
• Review of trust, proof, and credibility gaps
• Validation of ICP and buying center assumptions
• Goal: Create a fact-based readiness baseline

Workshop 1: Market Readiness

• Buying center and decision dynamics in the DACH region
• Trust, proof, and credibility gaps within in your adressable market
• Readiness risks (commercial, structural, strategic)
• Goal: Replace assumptions about DACH with reality

Workshop 2: Market role & Decision

• Where to play and where not to play in the DACH region
• Entry logic and credible market role specified for your needs
• Guardrails for the next 90 days (inital revenue pipeline)
•Goal: Make a clear decision based on your insights & data

Your outcome

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DACH GTM Entry Track

The problem we solve

Unclear DACH positioning and differentiation

Misaligned assumptions about buying & decision dynamics

Missing leadership alignment on entry logic

Uncertainty around the first credible step to first revenue

What you can expert

Who it’s for

CEOs and founders of European B2B tech companies
Leadership teams preparing a structured entry into DACH

Why now

Without an early, structured decision, companies face slow traction, long sales cycles, diluted focus, and expensive course corrections after budget, hires, or partners are already committed.

What we decide

• Does DACH make sense now, or not yet?
• Where do we start and where do we deliberately not play?
• What role can we enter with credibility?

The format
‍
• Decision sprint in 14 days
• Market readiness audit
• 2 executive workshops à 90 minutes (+ 60-min Decision Alignment)
• One clear decision

Program overview

DACH Market Readiness Audit

• Assessment of commercial, structural, and strategic readiness for DACH
• Review of trust, proof, and credibility gaps
• Validation of ICP and buying center assumptions
• Goal: Create a fact-based readiness baseline

Workshop 1: Market Readiness

• Buying center and decision dynamics in the DACH region
• Trust, proof, and credibility gaps within in your adressable market
• Readiness risks (commercial, structural, strategic)
• Goal: Replace assumptions about DACH with reality

Workshop 2: Market role & Decision

• Where to play and where not to play in the DACH region
• Entry logic and credible market role specified for your needs
• Guardrails for the next 90 days (inital revenue pipeline)
•Goal: Make a clear decision based on your insights & data

Your outcome

A defined first paid step to engage customers

Clarity on the critical customer problems you solve

A focused value narrative that supports early sales conversations

Deep market insights, specified for B2B Tech

DACH GTM Entry Track

The problem we solve

Unclear DACH positioning and differentiation

Misaligned assumptions about buying & decision dynamics

Missing leadership alignment on entry logic

Uncertainty around the first credible step to first revenue

What you can expert

Who it’s forCEOs and founders of European B2B tech companiesLeadership teams preparing a structured entry into DACH

Why nowWithout an early, structured decision, companies face slow traction, long sales cycles, diluted focus, and expensive course corrections after budget, hires, or partners are already committed.

What we decide • Does DACH make sense now, or not yet?• Where do we start and where do we deliberately not play?• What role can we enter with credibility?

The format‍ • Decision sprint in 14 days• Market readiness audit • 2 executive workshops à 90 minutes (+ 60-min Decision Alignment) • One clear decision

Program overview

DACH Market Readiness Audit • Assessment of commercial, structural, and strategic readiness for DACH• Review of trust, proof, and credibility gaps• Validation of ICP and buying center assumptions• Goal: Create a fact-based readiness baseline

Workshop 1: Market Readiness • Buying center and decision dynamics in the DACH region• Trust, proof, and credibility gaps within in your adressable market • Readiness risks (commercial, structural, strategic)• Goal: Replace assumptions about DACH with reality

Workshop 2: Market role & Decision • Where to play and where not to play in the DACH region• Entry logic and credible market role specified for your needs• Guardrails for the next 90 days (inital revenue pipeline)•Goal: Make a clear decision based on your insights & data

Your outcome

A defined first paid step to engage customers

Clarity on the critical customer problems you solve

A focused value narrative that supports early sales conversations

Deep market insights, specified for B2B Tech

Are you ready to win in DACH?

Who it’s for

CEOs and founders of European B2B tech companies
Leadership teams preparing a structured entry into DACH

Why now

Without an early, structured decision, companies face slow traction, long sales cycles, diluted focus, and expensive course corrections after budget, hires, or partners are already committed.

What we decide

• Does DACH make sense now, or not yet?
• Where do we start and where do we deliberately not play?
• What role can we enter with credibility?

The format
‍
• Decision sprint in 14 days
• Market readiness audit
• 2 executive workshops à 90 minutes (+ 60-min Decision Alignment)
• One clear decision

DACH Market Readiness Audit

• Assessment of commercial, structural, and strategic readiness for DACH
• Review of trust, proof, and credibility gaps
• Validation of ICP and buying center assumptions
• Goal: Create a fact-based readiness baseline

Workshop 1: Market Readiness

• Buying center and decision dynamics in the DACH region
• Trust, proof, and credibility gaps within in your adressable market
• Readiness risks (commercial, structural, strategic)
• Goal: Replace assumptions about DACH with reality

Workshop 2: Market role & Decision

• Where to play and where not to play in the DACH region
• Entry logic and credible market role specified for your needs
• Guardrails for the next 90 days (inital revenue pipeline)
•Goal: Make a clear decision based on your insights & data